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Gerta Lokaj

Gerta Lokaj, MA

  • Assistentin / Research and Teaching Assistant
Phone
+41 44 635 20 63
Room number
AND 3.08a

Curriculum Vitae

since 05/2025

Doctoral research assistant in the SNF projectScience Communication in the Age of Artificial Intelligence at the Department of Communication and Media Research (IKMZ), University of Zurich, Switzerland 

2023 - 2025                  

M.A. in Internet & Society at the Department of Communication and Media Research (IKMZ), University of Zurich, Switzerland 

2022 – 2024

Student Research Assistant “Internet Use & Society” Division at the Department of Communication and Media Research (IKMZ), University of Zurich, Advisor: Prof. Dr. Eszter Hargittai 

2019 - 2023

B.A. in Communication and Media Research, Minor: Sociology, University of Zurich, Switzerland 

Research Interest

  • Science communication

  • Social implications of Artificial Intelligence 

  • Digital and AI literacy 

  • Digital inequalities

Conference presentations (peer-reviewed)

  1. Lokaj, G., Hargittai, E., & Han, J. (September 2024). Enacted Algorithm Skills: User Strategies for Improving Online Experiences. Presented at the 10th ECREA European Communication Conference, Ljubljana.  
  2. Lokaj, G., Hargittai, E., & Han, J. (April 2024). Enacted Algorithm Skills: User Strategies for Improving Online Experiences. Presented at the 24th Annual Conference of the Swiss Association of Communication and Media Research, Neuchâtel.  
  3. Lokaj, G., Hargittai, E., & Pfeuti, S. (March 2024). User Understanding of YouTube’s Algorithm. Presented at the International Communication Association Regional Conference Human Tech Transition, Warsaw. 

Submitted but not yet published work

  1. Baines, A., Hargittai, E., & Lokaj, G. (under review in Research on Aging). Connected and Eager to Learn: Digital Skills, Challenges, and Unmet Needs of Older Adults in Long-Term Care Facilities.” 
  2. Hargittai, E., Lokaj, G., & Hess, L. (in press). Digital Inequality in ChatGPT Awareness and Knowledge. In Z. Papacharissi (Ed.), Connective AI: Technology, Play and Democracy. Routledge.  
  3. Lokaj, G., Hargittai, E., & Han, J. (under review in Journal of Digital Social Research). Enacted algorithm skills: How users meet their online needs. 

Academic services

Editorial Assistant for the Journal of Quantitative Description: Digital Media (06/2022 – 08/2024)