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Journalism, public relations, online communication, crisis communication, computational methods
Since 2022: Senior Teaching and Research Associate at the Department of Communication and Media Research IKMZ / University of Zurich
Since 2020: Deputy Director of fög – Research Center for the Public Sphere and Society / University of Zurich
2020 - 2021: Academic Associate at the Department of Communication and Media Research IKMZ / University of Zurich
2020: Doctorate (Dr. phil) with the dissertation Media Reputation of Universities - Conceptualization, Constitution and Effects in Digital Media Ecosystems
Since 2018: Research Director of fög – Research Center for the Public Sphere and Society / University of Zurich
2018-2019: Research and Teaching Assistant at the Department of Communication and Media Research IKMZ / University of Zurich
2015-2016: Teaching Assistant at the Department of Communication Science / University of Salzburg
2014-2018: Research Associate at fög – Research Center for the Public Sphere and Society / University of Zurich
2008-2013: Research Assistant at fög – Research Center for the Public Sphere and Society / University of Zurich
2003-2013: Studies of communication science, political science and popular culture studies at the University of Zurich
Since 2022 vice chair of the Ecrea Crisis Communication Section
Since 2021 member of the editorial board of the International Journal of Crisis and Risk Communication Research
Since 2015 author und co-editor of the Yearbook Quality of the Media - Schweiz, Suisse, Svizzera.
Reviewer for Corporate Communication: An International Journal, Humanities and Social Sciences Communications, Journal of Communication Management, Journal of International Crisis and Risk Communication Research, PLOS ONE, SCM Studies in Communication and Media, and Studies in Communication Science.
Member of International Communication Association (ICA), European Communication Research and Education Association (ECREA), Deutsche Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK), Schweizerische Gesellschaft für Kommunikations- und Medienwissenschaft (SGKM), and the Digital Society Initiative of the University of Zurich
2023: Top Paper Award of the Health Communication Division for the paper Norm Formation During a Public Health Crisis: A Time-Series Analysis of the Dynamics Between Media Reporting on Covid-19 Vaccination and Perceived Vaccination Norms at the 73rd Annual ICA Conference in Toronto (with Sara Geber, Dario Siegen, Thomas Friemel and Mark Eisenegger)
2020: Best Student Paper Award of the Public Diplomacy Interest Group fort he paper Assessing the leeway of state-led strategic communication abroad: A comparison of news coverage on Austria, Germany, and Switzerland in Arabic at the 70th Annual ICA Conference in Golden Coast (with Andrea Häuptli)
2017: Best Paper Award for the paper CSR Communication, Corporate Reputation and the Role of News Media as Agenda-Setter in the Digital Age at the CSRCOM17 conference in Vienna.
2017: Emerald Publishing Highly Commended Award for the paper Stakeholder Influence on Media Reputation in Crisis Periods in the journal Corporate Communication: An International Journal
2015: Best Paper Award for the paper Stakeholder Influence on Media Reputation in Crisis Periods at the Crisis4 Conference in Helsingborg.
Articles in peer-reviewed journals
Vogler, D., Rauchfleisch, A., & Schwaiger, L. (2024). The System Is Corrupted, and the Mainstream Media Is Lying to us! Exploring the Relation Between Affinity Toward Conspiracy Myths and Alternative News Media Usage. International Journal of Public Opinion Research, 36(1), edad044. https://doi.org/10.1093/ijpor/edad044
Sörensen, S., Vogler, D., Fürst, S. & Schäfer, M.S. (2023). Platforms matter: analyzing user engagement with social media content of Swiss higher education institutions. Journal of Marketing for Higher Education. Advance online publication. https://doi.org/10.1080/08841241.2023.2289009
Vogler, D., Weston, M., & Udris, L. (2023). Investigating News Deserts on the Content Level: Geographical Diversity in Swiss News Media. Media and Communication, 11(3), 343–354. https://doi.org/10.17645/mac.v11i3.6794
Volk, S. C., Vogler, D., Fürst, S., Schäfer, M. S., & Sörensen, I. (2023). Role conceptions of university communicators: A segmentation analysis of communication practitioners in higher education institutions. Public Relations Review, 49(4), 102339. https://doi.org/10.1016/j.pubrev.2023.102339
Fürst, S., Schäfer, M.S., Vogler, D., & Sörensen, I. (2023). Beyond the news media logic? Analyzing the social media orientation of university leadership. Swiss Journal of Sociology, 49(3), 567 – 588. https://doi.org/10.2478/sjs-2023-0027
Vogler, D., Weston, M., Ryffel, Q., Rauchfleisch, A., Jürgens, P., Eisenegger, M., Schwaiger, L., & Christen, U. (2023). Mobile news consumption and its relation to young adults’ knowledge about and participation in referendums. Media and Communication, 11(1), 6–18. https://doi.org/10.17645/mac.v11i1.6029
Vogler, D., & Schneider, J. (2023). Analysing the media repertoires that Swiss expatriates use to inform themselves about their heritage country. The Journal of International Communication, 29(2), 175–195. https://doi.org/10.1080/13216597.2022.2162948
Udris, L., Vogler, D., Weston, M. & Eisenegger, M. (2023). Sourcing practices of online news media in Switzerland during the war in Ukraine. Frontiers in Political Science, 5, 1089994. https://doi.org/10.3389/fpos.2023.1089994
Fürst, S., Volk, S., Schäfer, M.S., Vogler, D., & Sörensen, I. (2022). Organizational and societal goals in tension? A survey of communication practitioners at Swiss higher education institutions. Journal of Science Communication, 21(7), A06. https://doi.org/10.22323/2.21070206
Fürst, S., Volk, S. C., Schäfer, M. S., Vogler, D., & Sörensen, I. (2022). Assessing changes in the public communication of higher education institutions: A survey of leaders of Swiss universities and colleges. Studies in Communication Sciences, 22(3), 515–534. https://doi.org/10.24434/j.scoms.2022.03.3489
Fürst, S., Vogler, D., Sörensen, I., & Schäfer, M. S. (2022). Communication of higher education institutions: Historical developments and changes over the past decade. Studies in Communication Sciences, 22(3), 459–469. https://doi.org/10.24434/j.scoms.2022.03.4033
Schwaiger, L., Vogler, D., & Eisenegger, M. (2022). Change in News Access, Change in Expectations? How Young Social Media Users in Switzerland Evaluate the Functions and Quality of News. The International Journal of Press/Politics. Online First. https://doi.org/10.1177/19401612211072787
Rauchfleisch, A., Siegen, D., & Vogler, D. (2021). How COVID-19 displaced climate change: Mediated climate change activism and issue attention in the Swiss media and online sphere. Environmental Communication, Online First. https://doi.org/10.1080/17524032.2021.1990978
Blassnig, S., Udris, L., Ständer, A., & Vogler, D. (2021). Popularity on Facebook During Election Campaigns: An Analysis of Issues and Emotions in Parties’ Online Communication. International Journal of Communication, 15, 4399–4419.
Vogler, D., & Schwaiger, L. (2021). Situational effects of journalistic resources on gender imbalances in the coverage of Swiss news media: A longitudinal analysis from 2011 to 2019. Journalism, Online First. https://doi.org/10.1177/14648849211036309
Vogler, D., & Udris, L. (2021). Transregional News Media Coverage in Multilingual Countries: The Impact of Market Size, Source, and Media Type in Switzerland. Journalism Studies, 22(13), 1793-1813. https://doi.org/10.1080/1461670X.2021.1965909
Fürst, S., Vogler, D., Schäfer, M. S., & Sörensen, I. (2021). Media Representations of Academia: Mapping and Typologizing News Coverage of All Swiss Higher Education Institutions. International Journal of Communication, 15, 3600–3620.
Rauchfleisch, A., Vogler, D., & Eisenegger, M. (2021). Public Sphere in Crisis Mode: How the Covid-19 Pandemic Influenced Public Discourse and User Behaviour in the Swiss Twitter-Sphere. Javnost-The Public, 28(2), 129-148. https://doi.org/10.1080/13183222.2021.1923622
Vogler, D. (2021). Sportberichterstattung in Schweizer Nachrichtenmedien: Eine vergleichende Analyse aus einer normativen Qualitätsperspektive von 2011–2019. Journal für Sportkommunikation und Mediensport, Online First.
Häuptli, A., & Vogler, D. (2021). Assessing the leeway of state-led strategic communication abroad: a comparison of news coverage on Austria, Germany, and Switzerland in Arabic. Place Branding and Public Diplomacy, Online First. https://doi.org/10.1057/s41254-021-00210-w
Rauchfleisch, A., Vogler, D., & Eisenegger, M. (2020). Transnational News Sharing on Social Media: Measuring and Analysing Twitter News Media Repertoires of Domestic and Foreign Audience Communities. Digital Journalism, 8(9), 1206–1230. https://doi.org/10.1080/21670811.2020.1835511
Fürst, S., Vogler, D., Sörensen, I., Schäfer, M. S., & Eisenegger, M. (2020). Wirklich irrelevant? Sichtbarkeit und thematische Einordnung der Medien- und Kommunikationswissenschaft in Schweizer Medien. Publizistik, 65(4), 545–566. https://doi.org/10.1007/s11616-020-00601-8
Udris, L., Eisenegger, M., Vogler, D., Schneider, J., & Häuptli, A. (2020). Mapping and Explaining Media Quality: Insights from Switzerland’s Multilingual Media System. Media and Communication, 8(3), 258–269. https://doi.org/10.17645/mac.v8i3.3140
Vogler, D., & Eisenegger, M. (2020). CSR Communication, Corporate Reputation, and the Role of the News Media as an Agenda-Setter in the Digital Age. Business & Society, 60(8), 1957-1986. https://doi.org/10.1177/0007650320928969
Vogler, D., Udris, L., & Eisenegger, M. (2020). Measuring Media Content Concentration at a Large Scale Using Automated Text Comparisons. Journalism Studies, 21(11), 1459–1478. https://doi.org/10.1080/1461670X.2020.1761865
Vogler, D., & Schäfer, M. S. (2020). Growing Influence of University PR on Science News Coverage? A Longitudinal Automated Content Analysis of University Media Releases and Newspaper Coverage in Switzerland, 2003‒2017. International Journal of Communication, 14, 3143–3164.
Vogler, D. (2020). Analyzing reputation of Swiss universities on Twitter–The role of stakeholders, content and sources. Corporate Communications: An International Journal, 25(3), 429–445. https://doi.org/10.1108/CCIJ-04-2019-0043
Vogler, D. (2020). The effects of media reputation on third-party funding of Swiss universities. Journal of Communication Management, 24(3), 285–298. https://doi.org/10.1108/JCOM-04-2019-0059
Vogler, D., & Meissner, F. (2020). How users tweet about a cyber attack: An explorative study using machine learning and social network analysis. Journal of Digital Media & Policy, 11(2), 195–214. https://doi.org/10.1386/jdmp_00016_1
Schwaiger, L., Vogler, D., Schneider, J., Eisenegger, M., & Djukic, M. (2020). How Individual News Media Repertoires Shape the Reputation of Religious Organizations: The Case of the Catholic Church in Austria. Journal of Media and Religion, 19(1), 1–11. https://doi.org/10.1080/15348423.2020.1728186
Eisenegger, M., & Vogler, D. (2018). Compliance-Monitoring–Automatisierte Früherkennung reputationsrelevanter Themen. ZRFC-Risk, Fraud and Compliance, 13(6), 261-265.
Vogler, D., Schranz, M., & Eisenegger, M. (2016). Stakeholder group influence on media reputation in crisis periods. Corporate Communications: An International Journal, 21(3), 322–332. https://doi.org/10.1108/CCIJ-01-2016
Vogler, D., Schranz, M., & Eisenegger, M. (2016). The influence of national societal contexts on the media reputation of multinational corporations: A comparison between Switzerland and the US. Studies in Communication Sciences, 16(1), 86–93. https://doi.org/10.1016/j.scoms.2016.03.001
Vogler, D., & Gisler, A. (2016). The effect of CSR on the media reputation of the Swiss banking industry before and after the financial crisis 2008. Uwf UmweltWirtschaftsForum, 24(2-3), 201–206. https://doi.org/10.1007/s00550-016-0406-7-0003
Book chapters
Vogler, D., & Badham, M. (2023). Digital Media Relations. In V. Luoma-aho, & M. Badham (Eds.), Handbook of Digital Corporate Communication (pp. 51–63). Edward Elgar Publishing. https://doi.org/10.4337/9781802201963.00013
Vogler, D., Meissner, F. (2023). Tackling the information overload. Using automated content analysis for crisis communication research. In T. Coombs & S. Holladay (Eds.), The Handbook of Crisis Communication, 2nd Edition (pp. 53–65). John Wiley & Sons. https://doi.org/10.1002/9781119678953.ch4
Marschlich, S., & Vogler, D. (2023). Public Debates about the Social Responsibility of Media Companies – A Longitudinal Analysis of Swiss Media Companies from 2010 to 2019. In F. Weder, L. Rademacher, & R. Schmidpeter (Eds.), CSR communication in the Media - Media Management on Sustainability at a Global Level (pp. 141–157). Springer. https://doi.org/10.1007/978-3-031-18976-0_11
Vogler, D., Eisenegger, M., Fürst, S., Udris, L., Ryffel, Q., Rivière, M., & Schäfer, M. S. (2023). Künstliche Intelligenz in der journalistischen Nachrichtenproduktion: Wahrnehmung und Akzeptanz in der Schweizer Bevölkerung. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2023 (pp. 33–45). Schwabe. https://doi.org/10.5167/uzh-235608
Vogler, D., Gisler, A., & Künstle, D. (2023). Qualität und Vielfalt der Unternehmensberichterstattung in Schweizer Medien. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2023 (93-109). Schwabe. https://doi.org/10.5167/uzh-238603
Vogler, D., Weston, M., & Siegen, D. (2023). Vielfalt in der Medienberichterstattung über Schweizer Gemeinden. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2023 (pp. 81–92). Schwabe. https://doi.org/10.5167/uzh-238604
Wirz, D., Zai, F., Vogler, D., Urman, A., & Eisenegger, M. (2023). Die Qualität von Schweizer Medien auf Instagram und TikTok. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2023 (pp. 47–61). Schwabe. https://doi.org/10.5167/uzh-238605
Eisenegger, M., & Vogler, D. (2023). Hauptbefunde – Vorbehalte der Schweizer Bevölkerung gegenüber Künstlicher Intelligenz im Journalismus. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2023 (pp. 9–32). Schwabe. https://doi.org/10.5167/uzh-238506
Fürst, S., Volk, S. C., Schäfer, M. S., Vogler, D., & Sörensen, I. (2023). Zwischen Ethik des Gemeinwohls und strategischer Profilierung: Rollenselbstverständnisse und Qualitätskriterien in der Hochschulkommunikation. In C. Paganini, M. Prinzing, & J. Serong (Eds.), Wissen kommunizieren. Ethische Anforderungen an die Kommunikation zwischen Wissenschaft und Gesellschaft (pp. 203–215). Nomos.
Schwaiger, L., & Vogler, D. (2023). Formats and Genres: Collecting formal variables during content analysis. In F. Oehmer-Pedrazzi, S. H. Kessler, E. Humprecht, K. Sommer, & L. Castro (Eds.), Standardisierte Inhaltsanalyse in der Kommunikationswissenschaft – Standardized Content Analysis in Communication Research (pp. 59–66). Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-36179-2_5
Meißner, F., & Vogler, D. (2022). Kriselnder Journalismus, boomende PR? Qualitätsjournalismus als Bedingung für glaubwürdige Unternehmenskommunikation. In S. Pranz, H. Heidbrink, F. Stadel, & R. Wagner (Eds.), Journalismus und Unternehmenskommunikation: Zwischen Konvergenz und Konkurrenz (pp. 235–249). Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-35471-8_12
Eisenegger, M., Schwaiger, L., Vogler, D., & Udris, L. (2022). Gemeinwohl verkaufen? Zur strategischen Verbindung von Weltverbessertum und Unternehmertum durch globale Digitalunternehmen. In K. Thummes, A. Dudenhausen, & U. Röttger (Eds.), Wert- und Interessenkonflikte in der strategischen Kommunikation (pp. 247–264). Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-35695-8_13
Eisenegger, M., Schwaiger, L., & Vogler, D. (2022). Wandel gesellschaftlicher Ideologien – Wandel der Organisationen. In K. Hassenstein, C. Ritz, & S. Sandhu (Eds.), Wicked Problems: Herausforderungen für PR und Organisationskommunikation (pp. 9–29). Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-37793-9_2
Vogler, D., Weston, M. J., Ryffel, Q., Rauchfleisch, A., Jürgens, P., Eisenegger, M., Schwaiger, L., & Christen, U. (2022). Mobile Mediennutzung und politisches Wissen von jungen Erwachsenen. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2022 (pp. 27–38). Schwabe.
Udris, L., Vogler, D., Eisenegger, M., Siegen, D., Weston, M. J., & Schäfer, S. (2022). Die Qualität der Berichterstattung über den Ukrainekrieg. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2022 (pp. 53–68). Schwabe.
Udris, L., Vogler, D., Golder, L., & Keller, T. R. (2022). Mediennutzung und politische Partizipation. Die Bedeutung von Newsrepertoires bei Volksabstimmungen. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2022 (pp. 39–52). Schwabe.
Marschlich, S., Strauss, N., & Vogler, D. (2022). Qualität und Stellenwert der Wirtschaftsberichterstattung in Schweizer Medien. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Jahrbuch Qualität der Medien 2022 (pp. 69–80). Schwabe.
Eisenegger, M., & Vogler, D. (2021). Hauptbefunde – Die Coronapandemie als Katalysator für die strukturelle Krise des Journalismus. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2021 (pp. 9-24). Basel: Schwabe.
Vogler, D., Schwaiger, L., Rauchfleisch, A., Marschlich, S., Siegen, D., Udris, L., Eisenegger, M., & Schneider, J. (2021). Wahrnehmung von Desinformation in der Schweiz. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2021 (pp. 25-36). Basel: Schwabe.
Eisenegger, M., Oehmer, F., Udris, L., & Vogler, D. (2021). Lessons Learned? Die Qualität der Medienberichterstattung über die erste und zweite Welle der Corona-Pandemie in Schweizer Medien. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2021 (pp. 37-50). Basel: Schwabe.
Schwaiger, L., Vogler, D., Fürst, S., Kessler, S.H., Humprecht, E., Schweizer, C., & Rivière, M. (2021). Darstellung von Frauen in der Berichterstattung Schweizer Medien. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2021 (pp. 51-62). Basel: Schwabe.
Udris, L., Marschlich, S., & Vogler, D. (2021). Abstimmungskampf um das Verhüllungsverbot: Sichtbarkeit von Akteur:innen und ihrer Positionen in redaktionellen Medien und auf Twitter. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2021 (pp. 63-77). Basel: Schwabe.
Vogler, D., & Oehmer, F. (2021). Qualität und Stellenwert der Kulturberichterstattung in Schweizer Nachrichtenmedien. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2021 (pp. 77–88). Basel: Schwabe.
Udris, L., Eisenegger, M., Vogler, D., Schwaiger, L., & Häuptli, A. (2020). Reporting When the Current Media System is at Stake: Explaining news coverage about the initiative on the abolition of public service broadcasting in Switzerland. In E. C. Tandoc, J. Jenkins, R. J. Thomas, & O. Westlund (Eds.), Critical incidents in journalism: Pivotal moments reshaping journalism around the world (pp. 71–84). London, New York: Routledge.
Vogler, D., & Schäfer, M.S. (2020). Bedeutung und Qualität der Wissenschaftsberichterstattung in Schweizer Medien. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2020 (pp. 77–87). Basel: Schwabe.
Eisenegger, M., Oehmer, F., Udris, L., & Vogler, D. (2020). Die Qualität der Medienberichterstattung zur Corona-Pandemie. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2020 (pp. 29–50). Basel: Schwabe.
Rauchfleisch, A., Vogler, D., & Eisenegger, M. (2020). Wie das Coronavirus die Schweizer Twitter-Communitys infizierte. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2020 (pp. 61–75). Basel: Schwabe.
Vogler, D., Eisenegger, M., & Künstle, D. (2020). Reputationsmanagement von Hochschulen - Von akademischen zu gesellschaftspolitischen Stakeholdergruppen. In G. Bentele, M. Piwinger, & G. Schönborn (Eds.), Kommunikationsmanagement: Strategien, Wissen, Lösungen (pp. 1–18). Neuwied: Luchterhand.
Vogler, D., & Post, S. (2019). Reputation von Hochschulen. In B. Fähnrich, J. Metag, S. Post, & M. S. Schäfer (Eds.), Forschungsfeld Hochschulkommunikation (Vol. 3, pp. 319–340). Wiesbaden: Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-22409-7_15
Vogler, D., Eisenegger, M. (2019). Corporate scandals as denial of reputation. In H. Tumber & S. Waisbord (Eds.), The routledge companion to media and scandal (pp. 410–418). New York: Routledge.
Vogler, D., Rauchfleisch, A., Eisenegger, M., & Schwaiger, L. (2019). Agenda-Setting auf Twitter – Welche Rolle spielen Informationsmedien in der Schweizer Twitter-Sphäre? In: fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.): Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2019. (pp. 47–57). Basel: Schwabe.
Vogler, D., Eisenegger, M., Schneider, J., Hauser, L., & Udris, L. (2019). Qualität von Schweizer Informationsmedien im Zeitverlauf. In: fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.): Qualität der Medien. Schweiz – Suisse – Svizzera. Jahrbuch 2019 (pp. 85–96). Basel: Schwabe.
Vogler, D., Christen, U. & Hauser, L. (2019). Mediale Integrationsleistung – wie Schweizer Medien auf die Schweiz und ihre Landesteile blicken. In fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich (Ed.), Qualität der Medien. Schweiz - Suisse - Svizzera. Jahrbuch 2019 (pp. 73–84). Basel: Schwabe.
Research reports und outreach activities
Thouvenin, F., Volz, S. Eisenegger, M., Vogler, D., & Jaffé, M. (2024). Governance von Desinformation in digitalisierten Öffentlichkeiten. Jusletter, 5. https://doi.org/10.38023/45240229-638b-4e2b-abd0-acadf57fbab9
Eisenegger, M., Vogler, D., Udris, L., & Fürst, S. (2023). How a Swiss audience poll revealed strong reservations about AI in news production. European Journalism Observatory. https://en.ejo.ch/digital-news/how-a-swiss-audience-poll-revealed-strong-reservations-about-ai-in-news-production
Udris, L., Rivière, M., Rieser, R., Vogler, D., & Eisenegger, M. (2023). Reuters Institute Digital News Report 2023: Länderbericht Schweiz. fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich. https://www.foeg.uzh.ch/dam/jcr:ed911684-ac04-461c-ac4c-6c83ed456c30/DNR_23_Schweiz.pdf
Vogler, D., & Schneider, J. (2023). Wie sich Auslandschweizer:innen über ihr Herkunftsland informieren. European Journalism Observatory. https://de.ejo-online.eu/aktuelle-beitraege/wie-sich-auslandschweizerinnen-ueber-ihr-herkunftsland-informieren
Schäfer, M., & Vogler, D. (2022). The Public Face of Universities. EU Research, 33, 49-51.
Udris, L. Rivière, M., Vogler, D., & Eisenegger, M. (2022). Reuters Institute Digital News Report 2022. Länderbericht Schweiz. fög – Forschungszentrum Öffentlichkeit und Gesellschaft / Universität Zürich. https://www.foeg.uzh.ch/dam/jcr:04d547fc-0fc3-42fc-bbf8-cee04a06ebcf/DNR_22_Schweiz.pdf
Udris, L., Eisenegger, M., & Vogler, D. (2022). Vielfalt als Herausforderung im Schweizer Journalismus. European Journalism Observatory. https://de.ejo-online.eu/qualitaet-ethik/vielfalt-als-herausforderung-im-schweizer-journalismus.
Vogler, D. (2021). Offizielle Covid-Kommunikation - «Insgesamt wirkt die aktuelle Krisenkommunikation konzeptlos». srf.ch. https://www.srf.ch/news/schweiz/offizielle-covid-kommunikation-insgesamt-wirkt-die-aktuelle-krisenkommunikation-konzeptlos
Vogler, D., Schwaiger, L., Rauchfleisch, A., Marschlich, S., Siegen, D., Udris, L., Eisenegger, M., & Schneider, J. (2021). Wahrnehmung von Desinformation in der Schweiz. Research report. fög - Forschungszentrum Öffentlichkeit und Gesellschaft – Universität Zürich.
Eisenegger, M., Vogler, D., Schwarz, K., & Atasoy, S. (2021). Medientalk: Journalismus in Zeiten von Desinformation. Radio SRF 4. https://www.srf.ch/audio/medientalk/medientalk-journalismus-in-zeiten-von-desinformation?id=12079887
Vogler, D., & Eisenegger, M. (2021). Aus der Region und auf die Region. Forum Medienkonzentration in der Schweiz. Schaffhauser Nachrichten.
Vogler, D., & Eisenegger, M. (2021). Unternehmen in der Krise 2008-2018: Einfluss von Krisen- und Compliance Management auf die Reputation von Schweizer Unternehmen. Research report. fög - Forschungszentrum Öffentlichkeit und Gesellschaft – Universität Zürich.
Udris, L., Eisenegger, M.; Vogler, D. (2019). Doppelte Medienkonzentration in der Schweiz. Research Summary. European Journalism Observatory. https://de.ejo-online.eu/digitales/doppelte-medienkonzentration-in-der-schweiz
Rauchfleisch, A., & Vogler, D. (2018). #NoBillag auf Twitter: Grabenkämpfe zwischen Gegnern und Befürwortern. Research report. fög - Forschungszentrum Öffentlichkeit und Gesellschaft – Universität Zürich.
Vogler, D., & Häuptli, A. (2018). Die Bedeutung von Nachrichtenagenturen für Schweizer Medien. Research report. fög - Forschungszentrum Öffentlichkeit und Gesellschaft – Universität Zürich.
Udris, L., Eisenegger, M., Vogler, D. (2018). Publizistische Vielfalt ist bedroht. Research Summary, European Journalism Observatory. https://de.ejo-online.eu/medienpolitik/redaktionelle-kooperationen-bedrohen-publizistische-vielfalt
Lucht, J., Udris, L., & Vogler, D. (2017). Politische Inszenierungen. Eine Inhalts- und Resonanzanalyse der Facebook-Seiten bundesdeutscher Parteien. Research report commissioned by the Friedrich-Ebert-Stiftung, Bonn. http://library.fes.de/pdf-files/akademie/14035.pdf
Rauchfleisch, A., & Vogler, D. (2017). Auf zu neuen Märkten: Der Einfluss Schweizer Medien auf Twitter. Research report. fög - Forschungszentrum Öffentlichkeit und Gesellschaft – Universität Zürich.
Vogler, D., & Rauchfleisch, A. (2017). Twitter-Netzwerkanalyse #ES2050. Research report. fög - Forschungszentrum Öffentlichkeit und Gesellschaft – Universität Zürich.
Vogler, D., & Siegen, D. (2023). Alternative and Mainstream Media as Information Sources in Telegram Protest Channels during the Covid-19 Crisis. 7th International Crisis Communication Conference, Gothenburg.
Sörensen, I., Volk, S.C., Fürst, S., Vogler, D., & Schäfer, M.S. (2023). Evaluation Practices in University Communication: A Qualitative Study of Communicators and University Leaders. EUPRERA Annual Congress, Prague.
Fürst, S., Vogler, D., Schäfer, M.S., Sörensen, I., & Volk, S.C. (2023). Hochschulen als einflussreiche Stimmen im Wissenschaftsjournalismus: Eine Längsschnittanalyse von Schweizer Medien. Annual Conference FG Wissenschaftskommunikation und Journalistik/Journalismusforschung DGPuK, Passau.
Volk, S. C., Vogler, D., Fürst, S., Schäfer, M. S., & Sörensen, I. (2023). Types of University Communicators in Switzerland: A Segmentation Analysis of Communication Practitioners in all Swiss Higher Education Institutions. PCST Venice Symposium, Venice.
Geber, S., Fretwurst, B., Vogler, D., Siegen, D., Eisenegger, M., & Friemel, T. (2023). Norm formation in times of crisis: A time-series analysis of the dynamics between media reporting and perceived norms during the Covid-19 vaccination campaign. ICA Annual Conference, Toronto.
Volk, S. C., Vogler, D., Schäfer, M. S., & Fürst, S. (2023). Expansion of the Uni-verse: How Central and Decentral Communicators of a University Interact on Twitter. ICA Postconference Authentic Voices in Science Communication, Toronto.
Weston, M., Eisenegger, M., Jürgens, P., Rauchfleisch, A., Ryffel, Q., & Vogler, D. (2023, May). Situational and temporal media use and avoidance as seen through mobile tracking data. ICA Preconference News avoidance, Resistance, and Related Audience Practices, Toronto.
Siegen, D., Eisenegger, M., & Vogler, D. (2023). From separated to coupled spheres – The vaccination debate in the multilingual Swiss news media and Twitter spheres before, during, and after the COVID-19 Pandemic. SACM Annual Conference, Lucerne.
Fürst, S., Schäfer, M.S., Vogler, D., & Sörensen, I. (2023). Social media orientation of university leadership: Results of a Swiss survey. SACM Annual Conference, Lucerne.
Marschlich, S., Strauss, N., & Vogler, D. (2023). On the Quality of Business Journalism in News Media: A Comparison of Business Reporting with Reporting in Other Spheres. Etmaal Annual Conference, Twente.
Vogler, D., & Udris, L. (2022). Do news agencies shape the news? A longitudinal study of different media types in German-, French- and Italian-speaking Switzerland 2011-2021. ECREA European Communication Conference, Aarhus.
Meissner, F., & Vogler, D. (2022). Tackling the information overload? A critical review of automated content analysis in crisis communication research. ECREA European Communication Conference, Aarhus.
Siegen, D., Vogler, D., & Eisenegger, M. (2022). From separated to coupled arenas: The vaccination debate in Swiss news media and in the Swiss Twitter-sphere before and after the COVID-19 crisis. ECREA European Communication Conference, Aarhus.
Volk, S., Fürst, S., Schäfer, M.S., Vogler, D., & Sörensen, I. (2022). How has public communication of higher education institutions changed in the past decade? A survey of leaders of Swiss universities and colleges. ECREA European Communication Conference, Aarhus.
Vogler, D., Udris, L., & Eisenegger, M. (2022). Same same but (slightly) different! Die Potenziale von Ähnlichkeitsmassen für die Konzeption und Umsetzung von manuellen Inhaltsanalysen. Annual Conference FG Methode DGPuK, Munich.
Volk, S. C., Vogler, D., Fürst, S., Schäfer, M. S., & Sörensen, I. (2022). Communication practitioners in higher education institutions: A segmentation analysis to identify types of communicators in Switzerland. EUPRERA Annual Congress, Vienna.
Eisenegger, M., Siegen, D., Udris, L., Vogler, D., & Weston, M. (2022). International news from two perspectives: An explorative analysis on the quality of media coverage of world regions and countries in different media types in Switzerland. ICA Annual Conference, Paris.
Udris, L., Marschlich, S., & Vogler, D. (2022). Missing Muslim voices across arenas: Visibility of actors during the referendum campaign on the “Burqa Ban” in news media and on Twitter. ICA Annual Conference, Paris.
Fürst, S., Volk, S., Sörensen, I., Schäfer, M.S., & Vogler, D. (2022). Between organizational and societal goals: A survey of communication professionals at Swiss higher education. ICA Annual Conference, Paris.
Sörensen, I., Vogler, D., Fürst, S., & Schäfer, M. S. (2022). Visual content as driver of user engagement: A comparative analysis of Facebook, Instagram, and Twitter posts of all higher education institutions in Switzerland. SACM Annual Conference, Zurich.
Fürst, S., Volk, S. C., Sörensen, I., Schäfer, M. S., & Vogler, D. (2022). Zwischen Ethik des Gemeinwohls und strategischer Profilierung: Individuelle Rollenselbstverständnisse und organisationale Qualitätskriterien in der Hochschulkommunikation. Annual Conference FG Kommunikations- und Medienethik DGPuK, online.
Vogler, D., & Meissner, F. (2021). 20 years of crises – an automated longitudinal content analysis of media coverage of crises in Switzerland 1998 – 2017. ECREA Annual Conference, online, 6.-9.9.2021.
Udris, L., Eisenegger, M., Häuptli, A., Schneider, J., & Vogler, D. (2021). Mapping and explaining media quality: insights from Switzerland’s multilingual media system. ECREA Annual Conference, online, 6.-9.9.2021.
Fürst, S., & Vogler, D. Sörensen, S., Schäfer, M.S., & Eisenegger, M. (2021). Truly irrelevant? Visibility and thematic contextualisation of media and communication science in Swiss news coverage. ECREA Annual Conference, online, 6.-9.9.2021.
Eisenegger, M., Schwaiger, L., Vogler, D., & Udris, L. (2021). Reputation building through strategic world improvement? Self-description vs. media perception of globally operating digital companies. ECREA Annual Conference, online, 6.-9.9.2021.
Winkler, P. Krämer, A. Kretschmer, J., Etter, M., Eisenegger, M., Schwaiger, L., & Vogler, D. (2021). The Formation of Digital Reputation: Cultural, Media-Related, and Methodological Challenges. EUPRERA Annual Congress, Pamplona, 7.-9-10.2021.
Vogler, D., & Schwaiger, L. (2021). Situational Effects of Journalistic Resources on Gender Imbalances in Coverage of Swiss News Media: A Longitudinal Analysis From 2011 to 2019. ICA International Communication Association, Annual Conference, online, 27.-31.5.2021.
Vogler, D., & Udris, L. (2021). Transregional News Media Reporting in Multilingual Countries: The Case of Switzerland. ICA International Communication Association, Annual Conference, online, 27.-31.5.2021.
Fürst, S., Vogler, D., Schäfer, M.S., & Sörensen, I. (2021). Media Representations of Academia: Mapping and Typologizing News Coverage of All Swiss Higher Education Institutions. ICA International Communication Association, Annual Conference, online, 27.-31.5.2021.
Oehmer, F., Eisenegger, M., Udris, L., & Vogler, D. (2021). Lessons Learned? News Performances in Times of Recurring Crises. ICA International Communication Association, Annual Conference, online, 27.-31.5.2021.
Schwaiger, L., Eisenegger, M., & Vogler, D. (2021). Was wir über unsere Gesellschaft wissen, wissen wir durch das Smartphone: Medienrepertoires junger Erwachsener. DACH 21: Three-Country Conference on Communication Science of DGPuK, ÖGK, and SGKM, online, 7.-9.4.2021.
Bachmann, P., Eisenegger, M., Ingenhoff, D., & Vogler, D. (2021). Medienqualität im Wandel: Berichterstattungsqualität und Qualitätswahrnehmung in der Schweiz. DACH 21: Three-Country Conference on Communication Science of DGPuK, ÖGK, and SGKM, online, 7.-9.4.2021.
Rauchfleisch, A., Vogler, D., & Eisenegger, M. (2020). On to New Markets! How Swiss News Media Outlets Reach Audiences in Foreign Markets With Twitter. ICA International Communication Association, Annual Conference, online, 20.-26.5.2020.
Blassnig, S., Udris, L., Staender, A., Vogler, D., & Ernst, N. (2020). What Triggers Audience Reactions on Facebook? An Analysis of Issues, Emotions, and Media References in Parties’ Campaign Communication in Germany and Austria. ICA International Communication Association, Annual Conference, online, 20.-26.5.2020.
Haeuptli, A., & Vogler, D. (2020). Assessing the Leeway of State-Led Strategic Communication Abroad: A Comparison of News Coverage on Austria, Germany, and Switzerland in Arabic. ICA International Communication Association, Annual Conference, online, 20.-26.5.2020.
Vogler, D., Eisenegger, M., & Udris, L. (2020). Measuring Media Content Concentration at Large Scale: A Study Based on Automated Text Comparisons With Jaccard Similarities. ICA International Communication Association, Annual Conference, online, 20.-26.5.2020.
Vogler, D., Eisenegger, M., Schneider, J., Udris, L., & Häuptli, A. (2020). Konzeption und Anwendung eines normativen Messinstruments für Medienqualität – Eine gattungsübergreifende diachrone Analyse der Qualität von Schweizer Informationsmedien 2015 – 2018. Annual Conference of the German Communication Association (DGPuK), Munich, 10.-12.3.2020.
Vogler, D., & Schäfer, M.S. (2020). Growing Influence of University PR on Science News Coverage? A longitudinal automated content analysis of university media releases and newspaper coverage in Switzerland 2003–2017. Annual conference of the German Communication Association (DGPuK), section science communication, Münster, 5.-7.2.2020.
Vogler, D., & Meissner, F. (2019). Detecting cybersecurity issues on Twitter during a data breach with machine learned text classification and social network analysis. CRISIS6 conference on crisis communication, Leeds, 5.-7.10.2019.
Vogler, D. (2019). Conceptualizing and Analyzing CSR Communication of Scientific Organizations – A International Comparative Study of CSR Communication of Top-Tier Universities on Twitter. CSRCOM5 conference on CSR communication, Stockholm, 18.-20.9.2019.
Eisenegger, M., Schwaiger, L., Vogler, D., & Udris, L. (2019). Gemeinwohl verkaufen? Zur strategischen Verbindung von Weltverbessertum und Unternehmertum durch globale Digitalunternehmen – Ein Vergleich zwischen Selbst- und Fremdbeschreibung. Annual Conference of the German Communication Association (DGPuK), section PR/organizational communication, Münster, 31.10.-2.11.2019.
Schwaiger, L., Vogler, D., Schneider, J., Eisenegger, & M. Djukic, M. (2019). The impact of different media repertoires on the reputation of the Catholic Church in Austria. ICA International Communication Association, Annual Conference, Washington DC, 24. – 28.5.2019.
Udris, L., Eisenegger, M., Vogler, D., Häuptli, A., & Schwaiger, L. (2019). Reporting when the current media system is at stake. Explaining news coverage about the initiative on the abolishment of public service broadcasting in Switzerland. ICA International Communication Association, Annual Conference, Washington DC, 24. – 28.5.2019.
Vogler, D., & Eisenegger, M. (2019). CSR Communication, Corporate Reputation, and the Role of the News Media as an Agenda-Setter in the Digital Age. ICA International Communication Association, Annual Conference, Washington DC, 24. – 28.5.2019.
Eisenegger, M., Schwaiger, L., & Vogler, D. (2018). Wandel gesellschaftlicher Ideologien – Wandel der Organisationen. Annual Conference of the German Communication Association (DGPuK), section PR/organizational communication, Stuttgart, 8.-10.11.2018.
Rauchfleisch, A., Vogler, D., & Eisenegger, M. (2018). From integrated to emergent media repertoires – measurement of media use on the level of single media articles. ECREA Annual Conference, Lugano, 31.10-3.11.2018.
Schwaiger, L., Djukic, M., Eisenegger, M., & Vogler, D. (2018). The effect of media reputation on the perception of the Catholic Church in Austria. ECREA Annual Conference, Lugano, 31.10-3.11.2018.
Vogler, D. (2018). Medienreputation als Einflussgrösse auf die Drittmittel-Akquise von Schweizer Universitäten. Annual conference of the German Communication Association (DGPuK), section science communication, Friedrichshafen, 2.-3.2.2018.
Udris, L., Vogler, D., & Lucht, J. (2018). Election campaigns on Facebook – without the media, with the media, against the media? Analysis of the Facebook pages of political parties before the elections in Germany in 2017. Annual Conference of the Swiss Association of Communication and Media Research (SACM), Lugano, 12.-13.4.2018.
Vogler, D., & Udris, L. (2017). Comparing parties’ issues on social media and in the news media - Implications for the associative and competence dimension of issue ownership. Annual conference of the ECREA section political communication, Zürich, 22.-23.11.2017.
Vogler, D., Eisenegger, M., & Schranz, M. (2017). How Societal Crises Change the Environment for Crisis Communication – The Case of the Global Banking Industry and the Financial Crisis. CRISIS5 conference on crisis communication, Lisbon, 19.-21.10.2017.
Vogler, D., & Schranz, M. (2017). CSR communication, corporate reputation, and the role of news media as agenda-setter in the digital age. CSRCOM4 conference on CSR communication, Vienna, 21.-23.9.2017.
Udris, L., Lucht, J., & Vogler, D. (2017). Right-Wing Populism, Traditional News Media and Social Media – Unholy Alliances? Konferenz Digital Media, Political Polarization and Challenges to Democracy, Vienna, 21.-22.9.2017.
Vogler, D., & Schranz, M. (2016). The Tamiflu Case - How Pressure Groups Communicate about Organizations in Crisis via Social Media and Newspaper Coverage and the Implications for Media Reputation. ECREA Annual Conference, Prague, 9.-11.11.2016.
Vogler, D., & Gisler, A. (2016). The effect of CSR on the media reputation of the Swiss banking industry before and after the financial crisis 2008. Annual CSR-Forum, Ludwigsburg, 5.4.2016.
Vogler, D., & Gisler, A. (2016). How Social Change Affected the Communication Environment for the Swiss Healthcare Sector. Annual Conference of the Swiss Association of Communication and Media Research (SACM), Fribourg, 12.-13.4.2016.
Vogler, D., Schranz, M., & Eisenegger, M. (2015). Stakeholder Influence on Media Reputation in Crisis. CRISIS4 conference on crisis communication, Lund, 7.-10.10.2015.
Vogler, D., Schranz, M., & Eisenegger, M. (2015). How Financial Crisis Changed Public Perception of CSR. CSRCOM3 conference on CSR communication, Ljubljana, 17.-19.9.2015.